She Votes
What happens when four women-owned businesses come together? She Votes! It was a collaborative effort that brought together their unique talents to encourage global participation in the presidential elections. LRC, formerly known as Leisa Renae, was tasked with spreading the word through social media and web design.
Featured in Fortune Magazine
Betsy Blancett Nacrelli knew how she wanted to use her platform this election year. The founder and CEO of Joya, a St. Louis–based jewelry shop, was already donating 10% of her sales to nonprofits that improve women’s lives, and she felt getting women to vote was a natural extension of that mission. So Nacrelli teamed up with three other women-run businesses—Golden Gems, Leisa Renae, and 2Lu—to form She Votes, a campaign that provides resources and information about the voting process with the ultimate goal of getting more women to the voting booths by Nov. 3.